I think I had taken no notice of this product for so many years because the packaging resembles a 5 Star , and I make no secret of my dislike for the latter. Not that Cadbury Crunchie is available everywhere as it has to be imported from the UK. But the product has been around from as far back as 1929, when it was produced by J. S. Fry & Sons. Fry merged with Cadbury eventually and Crunchie became a Cadbury product. Crunchie has been a popular chocolate abroad and several limited edition flavours like orange, lemonade and champagne have been introduced over the years.
Crunchie is basically a milk chocolate bar with a honeycomb toffee centre. A honeycomb toffee, also called sponge toffee or cinder toffee is a sugary toffee, which is light, rigid and has sponge-like texture. For those who want to know more about the toffee-making process, head here.
Needless to say, the toffee is the most important component of this chocolate and it offers the most wonderful texture. I prefer the hard, crunchy toffee many times more than the sticky, soft caramel so many people seem to prefer.
However, the end taste is rather sweet, with the milk chocolate and the honeycomb toffee coming together. Since I am not a fan of overly sweet chocolates, Crunchy is not something I would buy often. But for lovers of sweet confections, a 50 g pack for INR 50 might be a good treat.